In this edition of “Lessons from the C-suite,” Advisory Board President Emeritus Eric Larsen and Blue Cross and Blue Shield Association President and CEO Kim Keck discuss how Kim’s thinking about BCBSA’s opportunity in Medicare Advantage, pursuing vertical integration through enablement rather than ownership, and consolidation in the wake of Blues’ major antitrust settlement.
Read the full article: BCBSA CEO Kim Keck on the Future of MA and Strategic Consolidation //
Source: https://www.advisory.com/topics/health-plan/2023/10/bcbsa-ceo-kim-keck-part-2