Ear Professionals Group has acquired Soundly, the consumer-facing hearing solutions site known for hearing aid reviews, online tools, and shopping. Ear Professionals Group is the umbrella organization that encompasses UnitedHealthcare Hearing, EPIC Hearing Healthcare, and AARP® Hearing Solutions™ provided by UnitedHealthcare Hearing —positioning it as an overall link between health plans, members, and a national provider network. In an interview following the announcement, Ear Professionals Group CEO David Falda told HearingTracker that the intent is to pair Soundly’s “digital-first” engagement with the company’s provider infrastructure, bringing more consumers into clinics who are better educated and more ready to move forward.
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Source: https://www.hearingtracker.com/news/ear-professionals-group-acquires-soundly