During this session, panelists discussed medical communications and market access with a particular focus on commercialization. The discussion focused on how firms are leveraging technology and AI to build brands, drive product launches, conduct product pricing, and bring products to providers and end users. The panelists also highlighted the business outlook and other investment strategies.
Read the full article: Key Takeaways | Medical Communications and Market Access //
Source: https://www.mwe.com/insights/key-takeaways-medical-communications-and-market-access/