Medicare Advantage Plans Embrace Riskier Patients

As health plans withdraw from certain Medicare Advantage markets, some are finding new business opportunities customizing coverage for the sickest Americans. Private Medicare is becoming less about geographic saturation than seeking a profitable niche caring for seniors with chronic conditions like diabetes, heart failure or kidney disease, a recent analysis from ATI Advisory found. It’s part of a broader trend in which the greatest-needs population is driving insurers’ revenue growth. Health plans also are catering to low-income people with complex health needs who are eligible for both Medicare and Medicaid. Those offerings are expected to increase 15% next year.

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Source: https://www.axios.com/2025/10/20/medicare-advantage-plans-riskier-patients

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