MyPlanAdvocate announces its new brand identity as MPA. At the same time, the company announced the integration of HealthyLabs into MPA, bringing performance marketing and lead generation capabilities fully in-house. The combined company now unites brokerage, technology, and performance marketing under one brand at mpa.com. With the integration of HealthyLabs, MPA adds AI-driven lead scoring, multi-channel campaign management, and real-time performance routing to its platform-strengthening its ability to connect consumers with the right licensed professional at the right time.
Read the full article: MyPlanAdvocate Rebrands as MPA and Integrates HealthyLabs, Bringing AI-Powered Performance Marketing In-House //
Source: https://www.accessnewswire.com/newsroom/en/healthcare-and-pharmaceutical/myplanadvocate-rebrands-as-mpa-and-integrates-healthylabs-bringing-ai-1155022