When it comes to health education and patient engagement solutions, WebMD is building something. Late last week, the Internet Brands company announced that it bought the operating assets of patient health education and engagement firm Healthwise. Importantly, Healthwise — which was founded in 1975 — will continue operating as a nonprofit foundation while WebMD picks up its commercial operations. The timing of the deal also makes sense given WebMD’s private equity backing. In 2017, WebMD was purchased for $2.8 billion by PE giant KKR & Co. Around the five- to seven- year mark is when PE shops look for an exit on their investment.
Read the full article: WebMD’s Healthwise Purchase Signals Big Changes in Health Education Space //
Source: https://www.mmm-online.com/home/channel/webmd-healthwise-purchase-health-education-space-changes